Myths Of Pr: All Publicity Is Good Publicity And Other Popular Misconceptions (Business Myths)
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Myths Of Pr: All Publicity Is Good Publicity And Other Popular Misconceptions (Business Myths)

Kogan Page
SKU:
9780749479596
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ISBN13:
9780749479596
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Description
A fascinating book that presents a critical examination of PR by exploring some of the most interesting, widely-accepted myths that permeate the industry.


  • | Author: Rich Leigh
  • | Publisher: Kogan Page
  • | Publication Date: Apr 25, 2017
  • | Number of Pages: 224 pages
  • | Language: English
  • | Binding: Paperback/Business & Economics
  • | ISBN-10: 0749479590
  • | ISBN-13: 9780749479596
Additional Information
Author:
Rich Leigh
Publisher:
Kogan Page
Publication Date:
Apr 25, 2017
Number of pages:
224 pages
Language:
English
Binding:
Paperback/Business & Economics
ISBN-10:
0749479590
ISBN-13:
9780749479596
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