Customer-Driven Transformation: How Being Design-Led Helps Companies Get The Right Services To Market

Transform your company's value proposition by using design thinking to instigate organisational change and creating winning services with this actionable guide.

• | Author: Joe Heapy, Oliver King, James Samperi
• | Publisher: Kogan Page
• | Publication Date: Jul 31, 2018
• | Number of Pages: 216 pages
• | Language: English
• | Binding: Paperback/Business & Economics
• | ISBN-10: 0749483016
• | ISBN-13: 9780749483012