eMarketing: Digital Marketing Strategy

eMarketing, 9th edition, equips students with the solid foundation in digital marketing required to excel in practice and think like a marketer. Highly regarded and comprehensive, this textbook is core reading for undergraduate students studying Digital Marketing and Digital Business.

• | Author: Raymond. Frost, Alexa K Fox, Terry Daugherty
• | Publisher: Routledge
• | Publication Date: Nov 15, 2022
• | Number of Pages: 436 pages
• | Language: English
• | Binding: Hardcover
• | ISBN-10: 1032161582
• | ISBN-13: 9781032161587