Culture Matters

Global virtual teams (GVTs) have evolved as a common work structure in multinational corporations due to their efficiency and cost-effectiveness. The cultural differences can produce great benefits in terms of perspective, creativity, and innovation, but can also exacerbate interpersonal tensions, miscommunications, and clashing decision-making behaviors. This book outlines cultural competencies specific to GVTs and sheds light on management strategies for creating an optimal inter-cultural GVT environment. It covers theory, decision making strategies, and activities for cultural competence and problem resolution, all told through vignettes and lessons-learned.

• | Author: Norhayati Zakaria, Taylor & Francis Group
• | Publisher: CRC Press
• | Publication Date: Sep 30, 2021
• | Number of Pages: 252 pages
• | Language: English
• | Binding: Paperback
• | ISBN-10: 103217935X
• | ISBN-13: 9781032179353