Using Behavioral Science In Marketing: Drive Customer Action And Loyalty By Prompting Instinctive Responses

Using Behavioral Science In Marketing: Drive Customer Action And Loyalty By Prompting Instinctive Responses - 9781398606685

Kogan Page
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9781398606685
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ISBN13:
9781398606685
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Description
Apply behavioral science techniques in key areas of marketing to drive consumer action for increased engagement and conversion rates.


  • | Author: Nancy Harhut
  • | Publisher: Kogan Page
  • | Publication Date: Aug 30, 2022
  • | Number of Pages: 288 pages
  • | Language: English
  • | Binding: Hardcover
  • | ISBN-10: 1398606685
  • | ISBN-13: 9781398606685
Additional Information
Author:
Nancy Harhut
Publisher:
Kogan Page
Publication Date:
Aug 30, 2022
Number of pages:
288 pages
Language:
English
Binding:
Hardcover
ISBN-10:
1398606685
ISBN-13:
9781398606685
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