Public Relations Case Studies From Around The World (2Nd Edition)

The case studies in this book, many of which have won national or international awards, represent an impressive scope of public relations practice - from public diplomacy to corporate social responsibility to community relations to tourism to fundraising. They include best practices of multinational corporations, non-governmental organizations and governmental agencies around the world.

• | Author: Jean Valin|Judy VanSlyke Turk, Judy Vanslyke Turk
• | Publisher: Peter Lang Inc., International Academic Publishers
• | Publication Date: Jul 31, 2017
• | Number of Pages: 386 pages
• | Language: English
• | Binding: Paperback
• | ISBN-10: 1433134543
• | ISBN-13: 9781433134548