Precision Retailing : Driving Results with Behavioral Insights and Data Analytics

Precision Retailing : Driving Results with Behavioral Insights and Data Analytics

Rotman-UTP Publishing
SKU:
9781487542719
|
ISBN13:
9781487542719
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Description
Precision Retailing explores the challenges and opportunities that exist in contemporary retail and offers advice on how to apply behavioral insights and analytics to thrive in a digital world.


  • | Author: Laurette Dubé, Maxime Cohen, Nathan Yang, Bassem Monla
  • | Publisher: Rotman-Utp Publishing
  • | Publication Date: Mar 12, 2024
  • | Number of Pages: NA pages
  • | Language: English
  • | Binding: Hardcover
  • | ISBN-10: 1487542712
  • | ISBN-13: 9781487542719
Additional Information
Author:
Prashanth Jayaram, Rajendra Gupta
Publisher:
BPB Publications
Publication Date:
Dec 07, 2023
Number of pages:
319 pages
Language:
English
Binding:
Paperback
ISBN-10:
9355517440
ISBN-13:
9789355517449
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