Classic Advertising: How to Increase Sales and Market Share

Classic Advertising is a series of lesson plan outlines that provides teachers and students with simple step-by-step processes for creating profitable advertising campaigns for all types of media. A special four lesson section is included for advertising in China.

• | Author: Arthur H. Tafero
• | Publisher: Createspace Independent Publishing Platform
• | Publication Date: Aug 01, 2013
• | Number of Pages: 60 pages
• | Binding: Paperback or Softback
• | ISBN-10: 1491255072
• | ISBN-13: 9781491255070