From Awareness To Commitment In Public Health Campaigns: The Awareness Myth - 9781498533294

This book discusses several myths of the benefits of raising awareness: awareness is enough, awareness equals acceptance, awareness is education, awareness is altruistic, and awareness equals health. It offers a model that moves from awareness to a commitment to solving and alleviating health problems through various communication methods.

• | Author: Myleea D. Hill|Marceline Thompson-Hayes
• | Publisher: Lexington Books
• | Publication Date: Jun 27, 2017
• | Number of Pages: 152 pages
• | Language: English
• | Binding: Hardcover
• | ISBN-10: 1498533299
• | ISBN-13: 9781498533294