Measuring Marketing: The 100+ Essenitial Metrics Every Marketer Needs To Know, Third Edition
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Measuring Marketing: The 100+ Essenitial Metrics Every Marketer Needs To Know, Third Edition

De|G Press
SKU:
9781501515767
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ISBN13:
9781501515767
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Description
Organized into eleven focused sections, Measuring Marketing offers an effective approach to the science behind marketing. Written for both marketing managers and senior executives, this informative guide puts more than 110 key metrics in perspective.
  • | Author: John A. A Davis
  • | Publisher: De|G Press
  • | Publication Date: Dec 19, 2017
  • | Number of Pages: 392 pages
  • | Language: English
  • | Binding: Paperback/Business & Economics
  • | ISBN-10: 1501515764
  • | ISBN-13: 9781501515767
Additional Information
Author:
John A. A Davis
Publisher:
De|G Press
Publication Date:
Dec 19, 2017
Number of pages:
392 pages
Language:
English
Binding:
Paperback/Business & Economics
ISBN-10:
1501515764
ISBN-13:
9781501515767
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