The Green Bundle: Pairing the Market with the Planet

What sustainability has come to mean -- The green bundle -- No substitute for quality -- A status update -- A healthy perspective -- Put money in context -- An emotional connection -- The pitfalls of greenwashing -- Sending a clear signal -- Conclusion : reaching the convenient environmentalist

• | Author: Magali A. Delmas
• | Publisher: Stanford Business Books
• | Publication Date: July 31, 2018
• | Number of Pages: 288 pages
• | Language: English
• | Binding: Hardcover
• | ISBN-10: 1503600866
• | ISBN-13: 9781503600867