Global Entrepreneurship And New Venture Creation In The Sharing Economy (Advances In Business Strategy And Competitive Advantage)
IGI Global
ISBN13:
9781522528357
$250.28
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IGI Global
Global Entrepreneurship And New Venture Creation In The Sharing Economy (Advances In Business Strategy And Competitive Advantage)
This book covers the essential understanding, knowledge and skills required by the entrepreneurs for new business start-ups in the globalized and digital age. It addresses the need to develop enterprising and innovative cultures in business; spotting business opportunities; market demand as the key to commercial viability; importance of knowing your customers; and other topics--
- | Author: Norhayati Zakaria|Leena Ajit Kaushal, Norhayati Zakaria
- | Publisher: IGI Global
- | Publication Date: Jul 13, 2017
- | Number of Pages: 244 pages
- | Language: English
- | Binding: Hardcover
- | ISBN-10: 1522528350
- | ISBN-13: 9781522528357
- Author:
- Norhayati Zakaria|Leena Ajit Kaushal, Norhayati Zakaria
- Publisher:
- IGI Global
- Publication Date:
- Jul 13, 2017
- Number of pages:
- 244 pages
- Language:
- English
- Binding:
- Hardcover
- ISBN-10:
- 1522528350
- ISBN-13:
- 9781522528357
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