The Social Impact Of Advertising: Confessions Of An (Ex-)Advertising Man

Kelso challenges readers to reflect on the social impact of advertising from multiple perspectives. Topics include but are not limited to: a history of modern advertising in the US, how advertising can privilege or marginalize social constructions of identity, the problematic targeting of children, and the masks behind corporate advertising.

• | Author: Tony Kelso
• | Publisher: Rowman & Littlefield Publishers
• | Publication Date: Sep 14, 2018
• | Number of Pages: 312 pages
• | Language: English
• | Binding: Hardcover/Social Science
• | ISBN-10: 1538101130
• | ISBN-13: 9781538101131