Environmental Strategic Communication: Advocacy, Persuasion, and Public Relations

Environmental Strategic Communication: Advocacy, Persuasion, and Public Relations - Paperback

Rowman & Littlefield Publishers
SKU:
9781538152294
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ISBN13:
9781538152294
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Description
This socially conscious text introduces students to success stories and effective strategies in environmental public relations, marketing, and advertising. Discussions cover green op-ed and feature writing, publicity tactics including news releases, the art of interviewing for television and video, and social media acumen.


  • | Author: Derek Moscato
  • | Publisher: Rowman & Littlefield Publishers
  • | Publication Date: Dec 15, 2023
  • | Number of Pages: 256 pages
  • | Binding: Paperback or Softback
  • | ISBN-10: 1538152290
  • | ISBN-13: 9781538152294
Additional Information
Author:
Derek Moscato
Publisher:
Rowman & Littlefield Publishers
Publication Date:
Dec 15, 2023
Number of pages:
256 pages
Binding:
Paperback or Softback
ISBN-10:
1538152290
ISBN-13:
9781538152294
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