CA$HVERTISING: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone

Provides comparisons between different types of ads and their success rates in percentages, tips for making a headline in ad work, a look at the benefits of captions under photos, tricks for making people respond to an ad, guidelines on things that should never be written in an ad, and more. Original.

• | Author: Drew Eric Whitman
• | Publisher: Weiser
• | Publication Date: November 15, 2008
• | Number of Pages: 208 pages
• | Language: English
• | Binding: Paperback
• | ISBN-10: 1601630328
• | ISBN-13: 9781601630322