Trust and Technology in B2B E-Commerce: Practices and Strategies for Assurance

As the use of technology has considerably increased in B2B e-commerce, it becomes imperative to address the issues of trust that emerge in the context of technology. Trust and Technology in B2B E-Commerce: Practices and Strategies for Assurance focuses on various trust issues that emerge from deployment of various e-commerce technologies in interorganizational relationships. Some of these issues relate to security, privacy, authentication, non-repudiation, quality of Web interface, system performance, infrastructure, and environmental factors. This book contributes to the ongoing process of developing a framework for understanding the process of building trust in B2B e-commerce.

• | Author: Muneesh Kumar
• | Publisher: Business Science Reference
• | Publication Date: Nov 30, 2011
• | Number of Pages: 330 pages
• | Binding: Hardback or Cased Book
• | ISBN-10: 1613503539
• | ISBN-13: 9781613503539