The Election Game And How To Win It - 9781635610666

Drawing on his years working for John Kennedy, Lyndon Johnson, Hubert Humphrey and others, political manager Joe Napolitan takes a fascinating look back at mass media in the 1960s and 70s in this informal memoir. He concludes that candidates' success in elections has less to do with issues and more about how they present themselves on television.

• | Author: Joseph Napolitan
• | Publisher: Echo Point Books & Media
• | Publication Date: Oct 03, 2017
• | Number of Pages: 314 pages
• | Language: English
• | Binding: Hardcover/Political Science
• | ISBN-10: 1635610664
• | ISBN-13: 9781635610666