Sales Management: A Primer For Frontier Markets

An introduction to personal selling -- The personal selling process -- General sales management -- Developing sales forecasts -- Field sales management : organising the sales effort -- Sales force planning, recruitment and selection -- Sales training -- Sales force reward systems and compensation plans -- Information management and customer relationship management -- Leading the sales force -- Evaluating sales force performance -- Answers to one quick quiz

• | Author: Robert Ebo Hinson|Ogechi Adeola|Abednego Feehi Okoe Amartey
• | Publisher: Information Age Publishing
• | Publication Date: Sep 27, 2018
• | Number of Pages: 242 pages
• | Language: English
• | Binding: Paperback
• | ISBN-10: 1641133465
• | ISBN-13: 9781641133463