Global Aspects Of Reputation And Strategic Management (Research In Global Strategic Management, 18)

Our grasp of reputation as a strategic asset would benefit from a better understanding of how country-level factors influence reputation development, as well as how reputation obtained in one context can be transferred to another. This volume of Research in Global Strategic Management focuses on global aspects of reputation in strategic management.

• | Author: David Deephouse, Naomi Gardberg, William Newburry
• | Publisher: Emerald Publishing
• | Publication Date: Jul 16, 2019
• | Number of Pages: 288 pages
• | Language: English
• | Binding: Hardcover
• | ISBN-10: 1787543145
• | ISBN-13: 9781787543140