The Lonely Crowd : A Study Of The Changing American Character

David Riesman's The Lonely Crowd explores the links between social character-the ways in which members of a society are similar to one another-and social structures. He argues that as the United States became predominantly consumer-driven, rather than production-driven-particularly after World War II-American social character changed. While pre-war Americans had based their behavior on their own internal values and beliefs, post-war Americans were becoming other-directed, with external groups including peers and the media now a key influence on the way they behaved. Riesman's work popularized sociology, helping to establish it as an academic discipline, and today it provides a fascinating window into the 1950s American psyche. Book jacket.

• | Author: Jarrod Homer
• | Publisher: Macat Library
• | Publication Date: Jul 15, 2017
• | Number of Pages: 94 pages
• | Language: English
• | Binding: Paperback
• | ISBN-10: 1912128179
• | ISBN-13: 9781912128174