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Brand Hate: Navigating Consumer Negativity in the Digital World

Brand Hate: Navigating Consumer Negativity in the Digital World

Palgrave Macmillan
SKU:
9783030131098
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ISBN13:
9783030131098
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Description
  • | Author: S. Umit Kucuk
  • | Publisher: Palgrave Macmillan
  • | Publication Date: December 10, 2019
  • | Number of Pages: 199 pages
  • | Language: English
  • | Binding: Paperback
  • | ISBN-10: 3030131092
  • | ISBN-13: 9783030131098
Additional Information
Author:
S. Umit Kucuk
Publisher:
Palgrave Macmillan
Publication Date:
December 10, 2019
Number of pages:
199 pages
Language:
English
Binding:
Paperback
ISBN-10:
3030131092
ISBN-13:
9783030131098
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