International Marketing Strategy : The Country of Origin Effect on Decision-Making in Practice

International Marketing Strategy : The Country of Origin Effect on Decision-Making in Practice

Springer
SKU:
9783030335908
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ISBN13:
9783030335908
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Description
  • | Author: Giovanna Pegan, Donata Vianelli, Patrizia de Luca
  • | Publisher: Springer
  • | Publication Date: Dec 06, 2020
  • | Number of Pages: 204 pages
  • | Language: English
  • | Binding: Paperback
  • | ISBN-10: 3030335909
  • | ISBN-13: 9783030335908
Additional Information
Author:
Giovanna Pegan, Donata Vianelli, Patrizia de Luca
Publisher:
Springer
Publication Date:
Dec 06, 2020
Number of pages:
204 pages
Language:
English
Binding:
Paperback
ISBN-10:
3030335909
ISBN-13:
9783030335908
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