Differing Outlook Of Contemporary Advertising

Advertising is a broad concept and has an ever-shifting nature. The practice fields of advertising vary largely and today's consumers make it necessary for the corporations to take the essential precautions. Against the current conjunctures in technology, economy and politics, advertising is one of the key concepts that the corporations focus on.

• | Author: Naim Cetinturk
• | Publisher: Peter Lang
• | Publication Date: Nov 29, 2019
• | Number of Pages: 296 pages
• | Language: English
• | Binding: Paperback
• | ISBN-10: 3631803710
• | ISBN-13: 9783631803714