Retail Disruptors: The Spectacular Rise And Impact Of The Hard Discounters

Retail Disruptors: The Spectacular Rise And Impact Of The Hard Discounters - 9780749483470

Kogan Page
SKU:
9780749483470
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ISBN13:
9780749483470
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Description
Understand the strategies and business models used by hard discounters such as Aldi and Lidl, and learn techniques to remain competitive as they continue to disrupt the retail sphere.


  • | Author: Jan-Benedict Steenkamp, Laurens Sloot
  • | Publisher: Kogan Page
  • | Publication Date: Oct 30, 2018
  • | Number of Pages: 264 pages
  • | Language: English
  • | Binding: Paperback
  • | ISBN-10: 0749483474
  • | ISBN-13: 9780749483470
Additional Information
Author:
Jan-Benedict Steenkamp, Laurens Sloot
Publisher:
Kogan Page
Publication Date:
Oct 30, 2018
Number of pages:
264 pages
Language:
English
Binding:
Paperback
ISBN-10:
0749483474
ISBN-13:
9780749483470
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