Handbook Of Research On Leveraging Consumer Psychology For Effective Customer Engagement (Advances In Marketing, Customer Relationship Management, And E-Services)
Business Science Reference
ISBN13:
9781522507468
$255.74
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Business Science Reference
Handbook Of Research On Leveraging Consumer Psychology For Effective Customer Engagement (Advances In Marketing, Customer Relationship Management, And E-Services)
This book provides relevant and current research on topics relevant to consumer beliefs, feelings, attitudes, and intentions and how best to utilize this research improving consumer appeal and relationships--
- | Author: Norazah Mohd Suki, Norazah Mohd Suki
- | Publisher: Business Science Reference
- | Publication Date: Jul 22, 2016
- | Number of Pages: 408 pages
- | Language: English
- | Binding: Hardcover/Business & Economics
- | ISBN-10: 1522507469
- | ISBN-13: 9781522507468
- Author:
- Norazah Mohd Suki, Norazah Mohd Suki
- Publisher:
- Business Science Reference
- Publication Date:
- Jul 22, 2016
- Number of pages:
- 408 pages
- Language:
- English
- Binding:
- Hardcover/Business & Economics
- ISBN-10:
- 1522507469
- ISBN-13:
- 9781522507468
